T I N A S H E

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TIMB Website Redesign

Project Overview

https://timb.co.zw

Redesigned and rebuilt the TIMB website, transitioning to a WordPress CMS backend to facilitate easy updates of dynamic content. The project focused on improving overall UI/UX while implementing a modern, responsive design using Elementor page builder.

Client Requirements

Implement WordPress as the backend CMS
Enable easy content updates for the client
Improve overall user interface and experience
Create a responsive design for all devices

Process

1. Discovery and Planning

Conducted client interviews to understand specific needs and pain points
Analyzed existing website structure and content
Developed a project roadmap and timeline

2. WordPress Setup and Migration

Set up a fresh WordPress installation
Migrated existing content to the new WordPress platform
Implemented necessary plugins and security measures

3. Design and UI/UX Improvements

Created wireframes and mockups for key pages
Developed a new color scheme and typography guidelines
Designed custom icons and graphics to enhance visual appeal

4. Elementor Implementation

Utilized Elementor page builder for flexible, drag-and-drop layout design
Created reusable components and templates for consistency across the site
Implemented responsive design techniques for optimal viewing on all devices

5. Content Organization and Structure

Reorganized site navigation for improved user flow
Implemented clear calls-to-action throughout the site
Optimized content layout for better readability and engagement

6. Custom Functionality

Developed custom WordPress plugins for specific client requirements
Integrated third-party APIs for enhanced functionality (e.g., social media feeds, analytics)

7. Testing and Optimization

Conducted thorough cross-browser and device testing
Optimized site speed and performance
Implemented SEO best practices

8. Client Training and Handover

Provided comprehensive training on WordPress and Elementor usage
Created documentation for content management and site maintenance
Executed a smooth transition from the old site to the new one

Results

The redesigned TIMB website now boasts a modern, user-friendly interface with improved navigation and content organization. The WordPress backend allows for easy content updates, while the Elementor-built pages provide flexibility for future modifications. The new responsive design ensures an optimal viewing experience across all devices, potentially leading to increased user engagement and conversions.